Technically driven - Trainers is a bricks and mortar location that started in 2009. Our focus is to bring you technical but functional sneakers and apparel for your everyday. Carrying some of the largest brands, but selecting some of the most exclusive products.
Our own apparel line brings together a twist of technical streetwear that tells our own story of who we are.
Trainers came to us looking update the design of the website and give the user more direction while shopping.
We built a mega menu for both men and women with breakdowns of each variant type for the user to select.
Each menu item works as a filter for each collection to pinpoint exactly what the user wants to browse.
The new design and functionality for the website is performing well. Combined with a great marketing campaign focusing on converting at a higher rate.
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